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At Creaitors, we don’t just talk strategy — we execute, optimize, and deliver measurable growth.
Explore how we’ve helped brands scale faster, sell smarter, and go viral.
Case Study: AVF
6 Months Contractual Terms
Client Overview | Personal Branding
AVF is a Malaysian-based gaming and IT lifestyle brand
known for its affordable, functional, and modern living
solutions. With rising competition on e-commerce
platforms, AVF wanted to:
-
Increase brand visibility on TikTok -
Establish trust for larger-ticket home items through engaging storytelling -
Drive traffic to their TikTok Shop to compete with fast-growing Chinese sellers
Objectives | Malaysian Expansion
Use TikTok as a new
acquisition channel
for furniture sales
Convert views from
TikTok videos and live
streams into
purchases
Build confidence and
brand credibility with
relatable content
Reduce reliance on
Shopee/Lazada by
growing TikTok Shop
revenue directly
Creaitors | Strategic Approach
Viral Content Creation (Tiktok Commerce Suite Platinum)
-
Shot 20+ lifestyle-driven videos showing real usage of AVF items: gaming desk setups, gaming chair unboxings, “before-after” office/studio makeover, etc. -
Hook styles: “5 Items Hacks Under RM200” , “Your small gaming rooms NEEDS this” , “This sofa got me compliments” -
TikTok captions and trends tailored for B40 and M40 markets, showing affordability + aesthetic appeal
TikTok Shop Setup & Optimization
-
Created AVF’s TikTok Shop storefront with pinned bundles and limited-time promos -
Helped design clear product thumbnails, free shipping tags, and “Buy with Coupon” call-outs -
Weekly optimizations based on click-through rates and add-to-cart analytics
TikTok Live Selling Support
-
Hosted 4–6 Live sessions/week with product demos, restock countdowns, and bundle giveaways -
Trained a dedicated host team to explain product dimensions, material quality, and usage scenarios -
Created “early bird” and “purchase during live only” incentives
100K and above | TikTok Views
High-Intent Product Education at Scale
Each of these videos surpassed 100K+ organic views,
proving that value-driven storytelling works — even
in a niche like office supplies and printing.
These videos were designed to:
These videos were designed to:
-
Educate users about pricing, features, and product differences (e.g. fake vs. original ink). -
Drive urgency with “serendah” (as low as RM69!) hooks, and -
Convert curiosity into clicks directly to the TikTok Shop.