Influencer Marketing – Self-Serve & Managed Solutions
The leading influencer marketing platform in Asia Pacific offers both self-serve and expert-managed solutions to drive performance, conversions, and meaningful partnerships.
What is TikTok Shop
TikTok Shop is a new way for sellers to showcase and sell their products directly on TikTok. TikTok Shop Partner Center is designed for developers, talent agencies, and service partners to build your business, expand your revenue opportunities, and engage with sellers and creators.
Become a Developer
Build apps and grow alongside creators and sellers
Become an Agency Partner
Foster the development of and deliver long-term value to creators
Become a Service Partner
Provide professional services to help sellers thrive
TikTok Shop Partner Center gives you access to:
Seller support
tools
API and app solution guidance
Creator management tools
Technical partner
support
Affiliate partner
tools
TikTok Shop for you
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Developers
Are you a developer? Whether you’re building a connector app, a customer service tool, or something new, tech partners and developers can reach a built-in audience of sellers looking for ways to streamline and grow their business.
On Partner Center, developers can:
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Explore our APIs, widgets, and webhooks -
Test apps with Development Shops -
Get listed on the TikTok Shop App Store -
Monetize your app and grow with our sellers
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Service Partners
Consider yourself an e-commerce expert? TikTok Shop Service Partners (TSP) help provide services to support shop operations, affiliate/creator strategy, short video or LIVE content production, and paid media.
Service Partners can:
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Get discovered via our TSP Directory and matchmaking services -
Access TikTok’s latest e-commerce and partner resources qualify for exclusive incentives -
Receive Operations Management tutoring -
Receive dedicated TikTok Shop Team support (once GMV tiers are met)
Join Now
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Creator Agencies
Are you an agency that works with creators 1:1 to maximize their TikTok Shop business? From talent management to live-focused support, agency partners are critical to helping creators succeed on TikTok Shop.
Approved Creator Agency Partners unlock:
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Access to exclusive incentives -
Access TikTok’s latest e-commerce and partner resources qualify for exclusive incentives -
Receive Operations Management tutoring -
Receive dedicated TikTok Shop Team support (once GMV tiers are met)
Join Now
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Affiliate Partners
Interested in creating and managing affiliate campaigns for sellers? Affiliate partners execute on behalf of sellers, and focus on finding relevant creators for a campaign, engaging the creators to participate, and managing their commission payments.
Approved Affiliate Partners can:
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Increase revenue by sharing product links with managed and unmanaged creators -
Invite sellers to participate in campaigns, increasing exposure to relevant sellers -
Easily manage sample requests for creators -
Create product lists and set up commission rates with creators -
Easily track performance data, including viewing content made with samples and campaign performance
Partner testimonials
“Pipe17 empowers brands to launch faster on TikTok Shop, sell more, and keep more of their margin by reducing operational costs. We see the massive opportunity this channel brings and have invested heavily in being the enterprise integration technology of choice for brands looking to scale.”
— John Shao — Co-Founder & Head of Customer Success, Pipe17 (App)
“The partnership between AfterShip and TikTok Shop has been a true collaborative effort. We have invested in developing products that help sellers scale on this new and exciting channel, and it’s been such a pleasure to work with the TikTok Shop team to get sellers live and selling as soon as possible.”
— Greg Bauman — Global Platform Partnerships, AfterShip (App)
Start your journey with TikTok Shop
Step 1
Register in Partner Center to get connected
Step 2
Select your market and business category:
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“MCN (Multichannel Network)” for Creator Agency Partners -
“Affiliate Partner” to sign up for matchmaking services as an Affiliate Partners -
“TikTok Shop Partner (TSP)” for Service Partners -
“App developer” for Developers, Tech Partners/ISVs, or for Seller In-House Developers
Step 3
Submit your partner registration
